About Us

Affiliate Disclosure

CasinoTopsOnline is an affiliate site. We may receive compensation when you click through a referral link. No extra costs are passed on to you as result of this action. This does not affect the quality and accuracy of the information we provide on our site. Our reviews are written without bias. This means we can continue to provide you with accurate and up to date information about gambling online.

What Sets Us Apart?

We pride ourselves on being independent, which means adhering to strict processes while remaining unbiased. If you read our content, you’ll know that rating guidelines and editorial principles are a considerable part of our standardised processes.

We Analyse Casinos and Give Ratings 

To accurately test online casinos, we dedicate around 6 hours to testing and another 3–4 hours to writing our review. Our process involves various factors as follows: 

• Confirm the casino licensing and its validity.

• Our experts register accounts on PCs, Android, and iOS mobile devices.

• Test the banking methods by making deposits and withdrawals and confirm their reliability, options, and time frames.

• Claim the welcome bonuses and inspect ongoing promotions or VIP/loyalty programs.

• Test the customer support service to evaluate their knowledge, friendliness, and resolution speeds. 

• Read through the terms and conditions to confirm if they offer clear terms and how easy we found it to access information. 

• We inspect responsible gambling tools and policies to determine whether they are user-friendly and easy to access. 

• We test the games on various devices to assess their loading speeds and detail the software providers and the number and range of games offered.

• The live dealer casino section also has a test, and we play many titles from various software developers, including classic games and more unique titles. 

• We examine the interface for usability and ease of navigation and share our feedback.

Once we complete our testing and collate our data, we analyse and complete our casino reviews. Before they are published, our Head Content Editor fact-checks and edits the content to ensure quality, accuracy, and that it is easy to read. 

We Categorise and Create Listings 

We have analysed hundreds of casino operators. If they pass our rating criteria, they receive our scores based on various factors. We understand our users have differing requirements when searching for online casinos, so we have 45 different casino categories for you to help narrow down your search. These include categories such as the best online casinos, mobile casinos, live dealer casinos, and more. 

Our main menu presents the most searched categories, so you can quickly find the top sources of information. 

We Educate Players in the UK

Our readers include newbies and seasoned gamblers. If you are a new player, we have a Learning Hub. Our easily accessible guides cover many topics, including licensing, games, and even how to play. To prevent misinformation that targets uneducated players, we have bundled them into one place for you to learn and to prevent you from running into any surprises.

With Years of Industry Knowledge: Gentoo Media

Our credibility is bolstered by Gentoo Media’s backing and long-standing experience. If we enter highly regulated markets like the UK, this collaboration is particularly valuable. We combine our expertise to ensure compliance with UK gambling laws and new regulations and, in turn, gain our reader's trust.

Through Data-Driven Evaluations

To analyse online casinos accurately, we create an account and test every aspect on our evaluation checklist before we give our final ratings and list them on our website. When we review a casino, we use scientifically proven statistical methods. We follow the scientific evidence and methodology and, by using these, have developed a fair and transparent rating system. Our primary aim is to ensure that our assessments are user-friendly and accurate.

By Maintaining Editorial Integrity

Integrity is at the core of our content creation and review process. All our pieces go through a strict vetting procedure, which we base on our editorial principles. Through our commitment to ethical standards, we guarantee the objectivity and reliability of our publications. We ensure every piece is fact-checked for feedback, and every knowledge source we use in our articles has been verified as reliable through these principles and processes.

Ensuring Legal Compliance for Safety

The UK legal landscape has stringent regulations, so if you play at a UK site, we ensure it is compliant. This includes our focus on legitimate gambling licences and safety protocols, which keep players safe. We believe that awareness is vital and will continue to educate our players as part of the process.

Responsible Gambling Pledge

We believe that your safety as a player is our responsibility. We aim to provide our readers with accurate and reliable information, and we only recommend casinos which are licensed and have proven to be trustworthy. We continuously monitor casinos to ensure they uphold our high standards; casinos that fall short are immediately removed from our lists.

In addition, our reviews, guides, and articles promote safe gambling. Visit our Responsible Gambling page for more information.

How Do We Make Money?

Links on CasinoTopsOnline are affiliate links. If you click on the top lists or the visit button to go to a casino and make a deposit, we receive a commission without additional cost to you. This does not affect the quality and accuracy of the information we provide on our site. We take pride in making sure we write unbiased reviews and provide you with accurate information about gambling online.

Our Selection Process

The casinos we review or feature have undergone rigorous selection processes. If we list a site, it means it has passed the criteria. We then publish our findings in our casino reviews. Here is our guide to the factors we test and inspect before listing a new casino:  

Verify gambling licences: We will only recommend a casino once we’ve confirmed the legitimacy of its gambling licence from a reputable regulator.

Inspect the selection of games: It is not just about the quantity of games but also about the quality. We confirm that reliable and solid software providers power the site.

The user experience: Among the criteria for usability are device integration, the categorisation of games, and the ease of navigation.

Understanding other players’ opinions: We read player reviews. We take into account both the positive and negative player feedback. 

Bonuses and promotions: Every operator offers a unique bonus scheme and ongoing offers. We detail the offers and terms. 

Reading the terms & conditions: The terms must be clear with no confusing language. We highlight any relevant terms you need to know. 

Payment methods and withdrawal speed: With so many transactions taking place, we judge a casino on how efficiently it handles them.

Sign up for the VIP club: The VIP club can offer their loyal players many excellent rewards and extra perks, which we will check and highlight. 

Responsible gaming: We check for a variety of tools available, such as: deposit limits, wagering limits, session limits, loss limits, time out sessions and self-exclusion.

Fairness: We ensure the game's random number generators (RNG) are present and externally tested. 

Evaluating the customer service quality: When testing this aspect, we look for the number of available channels, times available, response time, and the knowledge and professionalism of agents. 

Reputation: From both an operational and player standpoint, we also use the latest technologies and AI systems to investigate the reputation of the online casinos we review. 

Monitor future advancements: The potential future development of each website and how it intends to improve is also taken into account.

Mystery players: 50+ anonymous online gamblers contribute to the reviews of the casinos we feature by reporting to our experts after regularly playing at the sites we review.